Social Media Specialist

Overview

Inhabit®

 

Bluetent is seeking a talented and experienced Social Media Specialist to join our dynamic team. As a Social Media Specialist, you will be responsible for delivering top-notch paid and organic social media advertising packages.

If you have a passion for social media, digital marketing, and vacation destinations, we want to hear from you!

What You’ll Do (Functions & Responsibilities):

  • Create and manage paid advertising campaigns in Facebook Ads Manager, utilizing A/B testing, custom audiences, and excellent budget management.
  • Develop, implement, and manage organic and paid social media campaigns.
  • Analyze monthly KPIs, create summaries for monthly reports, and communicate results with clients during monthly calls.
  • Identify areas for improvement and provide insights into social advertising initiatives.
  • Work closely with the Social Media Manager and Digital Marketing Team to stay informed of new ad formats, strategies, and changes in the social advertising landscape.
  • Serve as the day-to-day client counselor on social media strategy, troubleshoot issues, and provide insight into social advertising initiatives.

Qualifications:

What We’re Looking For:

  • Proven experience managing social media posts for businesses on Facebook and Instagram, proficient with Meta Business Suite.
  • Proven experience managing paid social media campaigns in Facebook Ads Manager.
  • Experience with A/B testing and utilizing the Facebook Pixel for targeting purposes.
  • Proficient in Google Analytics and ability to analyze and explain data to clients.
  • Excellent communication skills – both verbal and written.
  • Ability to work independently in a fast-paced environment with multiple account deliverables.
  • Strong attention to detail and excellent organizational skills.
  • Forward-thinking and able to identify areas for improvement month-over-month to maximize client budgets.
  • Enthusiasm and passion for social media, digital marketing, and vacation destinations.
  • Basic knowledge of domestic travel tendencies and the travel planning journey.
  • Experience working with Google Tag Manager is a plus.
  • Meta Blueprint Certifications are a huge plus.

Required:

  • Minimum of 2-3 years of marketing agency or in-house Social Media experience.
  • Experience creating paid advertising campaigns in Facebook Ads Manager.
  • Proven experience with graphic design using Canva or similar software.
  • Proven experience managing social media accounts for businesses on Facebook and Instagram.

Education Requirements:

  • Bachelor’s degree preferred.

Benefits Include:

  • Competitive Pay.
  • Health Insurance: Medical, Dental, Vision, and Prescription Plans.
  • Health Savings Accounts.
  • Flexible Spending Account.
  • Dependent Flexible Spending Account.
  • Critical Illness.
  • Accident.
  • Retirement Savings Plan (401K) with discretionary company match.
  • Short and Long Term Disability.
  • Company Paid $25,000.00 life insurance.
  • Supplemental Life and AD&D Insurance.
  • Employee Assistance Program.
  • Paid Holidays.
  • Paid Vacation.
  • Paid Volunteer Time.
  • Inhabit Employee Discount Programs.

Apply Now

Job Nature
Full Time
Job Location
Wake Forest

Apply Now

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