MillerKnoll

Our purpose is to design for the good of humankind. It’s the ideal we strive toward each day in everything we do. Being a part of MillerKnoll means being a part of something larger than your work team, or even your brand. We are redefining modern for the 21st century. And our success allows MillerKnoll to support causes that align with our values, so we can build a more sustainable, equitable, and beautiful future for everyone.

About This Opportunity

We are looking for a Social Media Marketing Manager to develop and execute content strategy and creation for our family of MillerKnoll retail (direct-to-consumer) brands. You will ensure cohesive storylines and high levels of engagement across multiple platforms to drive brand awareness, consideration, demand, and loyalty. You will shape a social media strategy to meet these goals and work cross-functionally with internal and external partners to bring the strategy to life.

What You’ll Do:

• Develop and implement an insights-led multi-platform social strategy with an up-to-date understanding of social “best practices,” ensuring alignment with broader marketing priorities, business goals, voice, and brand.
• Create and implement influencer strategy that drives reach, affinity, and revenue and conduct ongoing relationship management
• Own the social content calendar for one or more MillerKnoll brands, including managing timelines and priorities.
• Partner with creative teams to develop compelling content through photo and video shoots, contribute to editorial direction and storytelling, and source on-brand user-generated content.
• Manage the social budget and work with the media team to develop paid media strategies.
• Optimize our social media management tools, including publishing, reporting, advertising, listening, and day-to-day upkeep and maintenance.
• Collect and interpret social media insights using social listening tools, analytics platforms, and SEO to guide campaigns, maximize engagement, and make data-backed recommendations.
• Contribute to community management and social listening strategy.

Sound Like You?

• A bachelor’s degree in journalism, marketing, communications, or a related field.
• 5-7 years of social media marketing experience managing multiple products, ideally within a complex, fast-paced corporate environment.
• Fluency with social analytics, social advertising and experience working with social media management and reporting tools such as Sprinklr, Sprout, or a similar tool.
• Experience driving a direct-to-consumer social media marketing strategy, including paid media.
• Experience developing and implementing a multi-channel social influencer strategy that leverages brand networks, content, partnerships, and events.
• The ability to guide creative teams in shaping content for optimal social reach and engagement.
• Excellent writing and communication skills; excellent interpersonal skills.
• The ability to occasionally work flexible hours to cover weeknight and weekend duties.
• The ability to be self-motivated and to work independently.

Apply Now