Social Media Manager
Overview
Steel Partners Holdings
Steel Sports is a Social Impact organization, located in ten (10) different regions from coast to coast. Our mission is to inspire youth to reach their potential, on and off the field, by developing them as athletes and people through the Steel Sports coaching system, “The Lasorda Way”. Through its “kids first” approach, Steel Sports is establishing the Steel standard in youth sports and coaching, forging the next generation of leaders by instilling Steel Sports’ core values: Teamwork, Respect, Integrity, and Commitment.
Steel Sports creates a positive youth sports experience – building character and teaching life lessons – for over 100,000 athletes each year. In addition to Steel Soccer, Steel Sports operates Team Steel Baseball and Softball at Lasorda Legacy Park. Steel Sports believes strongly in the impact of our coaches and invests regularly in their ongoing professional development and coach education. This role includes opportunities for optional travel and the ability to collaborate with other professional coaches across the country.
Sports Unify. Steel Sports is committed to supporting Inclusion, Diversity, Equity, Allyship, and Leadership in Sports. We strive to provide an experience that strengthens character, encourages servant leadership, and teaches life lessons through sport in ways that intentionally address dimensions of diversity including but not limited to age, race, sex, class, national origin, creed, educational background, religion, gender identity, disability, gender expression, geographical location, income, marital status, parental status, sexual orientation and work experiences.
Steel Partners, a global diversified holding company that owns and operates businesses, has significant interests in leading companies in various industries, including diversified industrial products, energy, defence, banking, insurance, food products and services, oilfield services, sports, training, education, and the entertainment and lifestyle industries.
As long-term investors, Steel Partners Holdings L.P. has focused on enhancing value through the implementation of operational excellence and corporate strategic restructuring programs, including the Steel Partners Operational Excellence Programs, the Steel Purchasing Council, the Steel IT Council, the Steel Environmental Health & Safety Council, the Steel Grow Talent Management system, Steel Corporate Services and the other components of the Steel Partners culture – what we call “The Steel Way.”
We are seeking a dynamic and creative Social Media Manager to join our team at Steel Sports. The ideal candidate will be passionate about youth sports and possess a strong understanding of social media platforms and trends. As the Social Media Manager, you will be responsible for developing and implementing a comprehensive social media strategy to promote our organization, engage with our community, and enhance our brand presence online.
Advantages of working with Steel Sports
- Flexible work environment and schedule (WFH).
- Our KIDS FIRST mentality welcomes the participation of your children in your team’s activities as applicable.
- Children of our Staff are welcome to participate in our youth programs at a Staff discounted rate.
- Insurance Benefits with additional plan options with wellness incentives.
- Competitive Salaries.
- Retirement Investments
- Paid time off.
- Team atmosphere.
- Professional Development beginning with the Foundations of Positive Coaching, in which will be provided to you at the start of your employment.
Responsibilities
- Develop and execute a social media strategy to increase brand awareness, drive engagement, market product lines and generate leads.
- Create compelling content for various social media platforms, including Facebook, Instagram, X/Twitter, LinkedIn and TikTok.
- Manage all social media accounts, including scheduling posts, responding to comments and messages, and monitoring trends.
- Collaborate with internal teams to create multimedia content, including graphics, videos, and blog posts.
- Analyze social media performance metrics and adjust strategy as needed to optimize
- Stay up-to-date with the latest social media trends and best practices.
- Monitor industry trends and competitor activity to identify opportunities for growth.
- Foster relationships with influencers, partners, and brand advocates to amplify our message and reach new audiences.
- Suggest and implement new features to develop brand awareness, like promotions and competitions.
- Bachelor’s degree in Marketing, Communications, or a related field.
- 2+ years of experience in social media management, preferably in the sports industry.
- Strong written and verbal communication skills.
- Understanding of graphic design fundamentals, with professional experience using the Adobe Suite (Illustrator, Photoshop, InDesign, etc.), Canva, or other/similar graphic design programs.
- Proficiency in social media management tools and analytics platforms.
- Creative thinker with a passion for storytelling.
- Ability to work independently and collaborate with cross-functional teams.
- Knowledge of youth sports and an understanding of the target audience.
- Flexibility to adapt to changing priorities and deadlines.
- Positive attitude and willingness to take on new challenges.