Autumn Lake Healthcare

Autumn Lake Healthcare is seeking a full-time social media manager to be responsible for curating, creating, editing, monitoring, and posting engaging content across a variety of social media platforms. You will be able to exercise creativity, artistic flair, and storytelling abilities all while acting in a supportive role for our local healthcare content. You will work closely with our Digital Marketing Manager to continue our online voice and brand. This role can be remote, but in-person is preferred.

Location: Hybrid! Base out of our New Jersey, Maryland or Connecticut offices!

Responsibilities:

• Source through content chats and curate content pieces for various social media channels.
• Enhance existing photos by adding logos, text, and graphics for public posting.
• Develop creative captions and standout text to accompany visual assets.
• Schedule and publish posts with well-crafted captions and hashtags.
• Extend our reach by connecting with diverse audiences and communities.
• Ensure all sourced pictures meet quality standards and align with brand guidelines.
• Engage with local businesses and community partners to identify collaboration.
• Assist in the development and creation of content calendars across social channels.
• Monitor and analyze internal content submissions and content growth.
• Suggest areas for improvement to optimize content strategy.
• Initiate Facility Level campaigns and initiatives to drive engagement and awareness.
• Be an Autumn Lake Ambassador across social media channels.
• Fill in where and when necessary to accomplish team objectives.

Required Qualifications:

• 3+ years of experience in marketing, media, design, journalism, or related field.
• 2+ years of experience in social media and content creation.
• Proficiency in Google and Microsoft Office Suite.
• Experience with Instagram, LinkedIn, Facebook, TikTok, and other mainstream platforms.
• Ability to keep up with and understand social media trends.
• Strong copywriting skills with a keen eye for grammar.
• Editorial and storytelling skills.
• Organized and detail oriented.
• Team Player with excellent communication skills.
• Willingness to adapt and learn new skills as needed.
• Experience juggling multiple projects simultaneously.
• Confidence to work independently and within a team environment

Bonus Qualifications:

• Experience with Agora Pulse or a related social media software.
• Experience in the healthcare industry.
• Expertise in social media campaigns with digital marketing chops.
• Experience in Canva or other design software.
• Experience with video editing.
• Expertise in narrative and high-end storytelling.

Compensation:

• Salary range is $60,000-$75,000 with growth potential in the company. Compensation is competitive and based upon prior experience.

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