Social Media Manager
Overview
Idaho Central Credit Union
As a Social Media Manager at Idaho Central Credit Union, you will be responsible for developing and implementing strategies for our social media channels.
You will lead a team of social media professionals, coaching and motivating them to run a world-class social media program. Your role will involve monitoring social media goals, conducting team reviews, and maintaining department reports to speak about department performance.
Responsibilities:
- Coach and staff team members to run a world-class social media team while creating a positive morale and environment.
- Motivate and monitor social media goals to hit targets.
- Deliver monthly one-on-ones and yearly reviews to team members.
- Facilitate SDP (Staff Development Plan) discussions quarterly.
- Create and maintain department reports and speak about department performance.
- Develop consistency in all areas of social media.
- Coordinate social media planning—develop quarterly goals and annual plans.
- Coordinate with the Marketing Team and ad agency to ensure consistency.
- Monitor social media trends and changes and find ways to improve the social program.
- Monitor competitors’ social presence.
- Monitor and find opportunities to engage with other departments, organizations, and thought leaders.
- Develop and coordinate social media contests and giveaways.
- Create and manage the social media budget.
- Develop a process for monitoring and responding to all social media inbound messaging, comments, reviews, and brand mentions.
- Be available to work outside normal business hours (evenings/weekends/holidays).
- Work closely with the Social Media Team to maintain the brand voice of the Credit Union and develop social media content supporting the overall social plan.
- Create and coordinate with the Marketing Team and/or ad agency any branded social media graphics.
- Additional duties as assigned.
Qualifications:
- Bachelor’s degree in a relevant field is required.
- Three to five years of management experience required.
- Experience managing social media accounts and working with an ad agency and/or marketing department required.
- Strong writing and editing skills are required.
- Strong graphic design skills preferred.
- Spanish speaking and writing are preferred.
- Self-motivated and creative thinker.
Performance Standard:
- High attention to detail and compliance.
- A demonstrated cooperative and positive attitude toward members and other Credit Union Staff.
- Professional in appearance, attendance, quality, and quantity of work performed.
- Ability to analyze member needs, develop, and coordinate activities to fit member needs with Credit Union products and services.
- Must be willing to comply with the Bank Security Act and USA Patriot Act as implemented by Idaho Central Credit Union.
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Job Nature
Full Time
Job Location
Chubbuck