L7 Creative

L7 Creative, a Digital Media marketing agency, is seeking a Paid Social Media Manager to work with eCommerce brands and contribute to the evolving landscape of marketing.

With 21 years of industry experience, L7 Creative has established itself as a reliable and enduring agency. The company collaborates with some of the world’s fastest-growing media and eCommerce companies.

The ideal candidate for this position should have at least 3 years of experience and be eager to develop their skills under the guidance of a seasoned Director of Marketing.

As L7 Creative is in a phase of rapid growth, the candidate should be comfortable handling various tasks, effectively prioritizing work, and contributing innovative ideas to drive both company and client success. This role requires a self-starter who can work with minimal direction and take initiative.

Responsibilities:

• Oversee all aspects of client’s paid social media campaigns.
• Analyze campaign results and provide optimization recommendations using empirical data for future buying cycles.
• Provide guidance and best practices for campaign structure.
• Possess clear and technical knowledge of vendor strengths and weaknesses.
• Collaborate with junior team members to execute and quality check campaigns.
• Present complex concepts and metrics in a user-friendly manner.
• Responsible for overall media objectives and strategies aligned with client business goals.
• Lead the creation of important plans and presentations.
• Demonstrate thought leadership and innovation for enhanced media plans and results.
• Communicate and troubleshoot changes to field and technical teams related to tracking methodology.
• Evaluate client products and available metrics, advising on their integration with the overall platform.
• Stay updated on social platform trends, capabilities, and their impact on client campaigns and strategies.

Skills and Experience:

• Experience with Paid Social Media, including metrics, KPIs, and targeting (e.g., TikTok, Facebook & YouTube insights).
• Proficiency in using the ads manager platform across various social channels such as TikTok, Facebook/Instagram, Pinterest, LinkedIn, and TikTok to launch and manage campaigns.
• 4-6 years of media experience, including a minimum of 3 years in interactive planning.
• Proven leadership skills and management experience (managed a team of 2+).
• Excellent written and verbal communication skills, particularly in Media Plan presentations.
• Diverse account background, including direct response and awareness; eCommerce experience is required.
• 5+ years of combined experience with online media planning and web/media analytics and reporting.
• 3+ years of digital or online advertising industry experience is preferred.
• 2+ years of people management experience is required.
• Proficiency with Google product suite, exceptional PowerPoint, and Excel skills.
• Ability to manage multiple priorities in a dynamic environment and meet tight deadlines.
• Self-starter who can work independently and as part of a team.
• Must possess TikTok and Amazon ad management/execution experience.

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