AmeriHealth Caritas

At AmeriHealth Caritas, we are passionate about helping people get care, stay well, and build healthy communities. As one of the nation’s leaders in healthcare solutions, we offer our associates the opportunity to impact the lives of millions of people through our national footprint of products, services, and award-winning programs. AmeriHealth Caritas is seeking talented, passionate individuals to join our team. Together we can build healthier communities. If you want to make a difference, we would like to hear from you.

Headquartered in Newtown Square, AmeriHealth Caritas is a mission-driven organization with more than 30 years of experience. We deliver comprehensive, outcomes-driven care to those who need it most. We offer integrated managed care products, pharmaceutical benefit management and specialty pharmacy services, behavioral health services, and other administrative services.

Discover more about us at www.amerihealthcaritas.com.

Responsibilities:

The Manager, Social Media reports to the Director of Strategic Content and is responsible for creating and executing social media strategies to support the company’s brand and business objectives. Responsibilities include but are not limited to:

• Create and implement social media strategies to build and maintain the company’s brand
• Development, schedule and post engaging content across various socoal media channels.
• Lead the development of a process and governance model for social media use across AmeriHealth Caritas’ family of companies;
• Partner with internal business stakeholders to create and execute social media campaigns for a variety of initiatives
• Lead the development of social media rapid response and crisis management procedures;
• Set key performance indicators (KPIs) for social media campaigns and work the Digital Data Services to measure and report results.
• Use data to shape social media strategies, recommendations, and strategic shifts
• Manage interactions with associates, members, and other stakeholders via the company’s social media accounts
• Research social media trends and inform management of changes that are relevant to the company’s marketing activities
• Serve as social media subject matter expert and advocate for use of social media across the organization

Education/ Experience:

• Bachelor’s Degree in Communications, Marketing, or a related industry
• Minimum of 5 years experience managing a corporate social media presence.
• Social media expertise, including new and emerging platforms;
• Strong written and verbal communication skills
• Ability to work cross-functionally and build collaborative relationships organization-wide.
• Innovative and solutions-oriented

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