Gallagher

As a Global Social Media Specialist, you will be a key contributor to our paid social media activities across multiple global brands.

Reporting to the Global Social Media Team, you will play a crucial role in leading global brand, content, and PR media campaign strategies in the social media landscape.

Key Responsibilities:

1. Campaign Management:
   • Build, QA, and optimize campaigns across various social media platforms.
   • Test new ad types or features on LinkedIn, including newsletters, product pages, and more.
2. Analytics and Reporting:
   • Generate performance reports with robust analytics to measure the success of campaigns.
   • Present strategic consultation and insights during client reviews.
3. Global Initiatives:
   • Contribute to and lead other global social media initiatives as assigned.

Qualifications:

Required:

• Bachelor’s degree and 7 years related experience.
• Ability to define and implement workflow processes and systems within a marketing/sales cycle.

Highly Preferred:

• Expertise: 3+ years of LinkedIn platform paid experience required; 5+ years preferred.
• Experience with social media management and project management tools.
• Proficiency in Microsoft Office and Teams.
• University degree in Digital Marketing or a related field preferred.
• Communications: Effective communication skills to develop relationships with internal colleagues and external partners.
• Copywriting: Confidence in writing for social media, understanding social best practices, and embracing AI.
• Project Management: Ability to plan and organize work and self to achieve objectives and targets; accountable for delivering outcomes; strives to meet and exceed expectations.
• Agile: Has a flexible approach to change; can work effectively in various situations; constantly seeks improvements and is forward-looking.

Languages: Fluency in English. Other languages are a plus (Chinese, French, German, Portuguese, Spanish, Swedish, Swiss, Turkish, etc.).

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