Houston Astros

The Houston Astros are looking for a creative who will help develop, execute, and analyze social media initiatives, with a focus on gameday content with an emphasis on (but not limited to) the organization’s social accounts.

This person will also support the Social Media Coordinator with ad-hoc projects, including but not limited to weekly performance reports and sponsored content. This role is extremely collaborative, and will include real-time coverage of home and away games.

Essential Duties & Responsibilities

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Assist in planning, creating, and distributing content for the organization’s social media accounts.
• Assist with in-game content for social media posts, being mindful of voice for each platform, to help grow and engage the Astros social audience.
• Assist with capturing fan content for social media at home games and at off-site promotional, community, and sponsor events.
• Utilize graphic asset library to build and execute real-time, in-game content that meets the needs, requirements, and brand standards of the Astros organization. This may include but is not limited to daily lineup graphics, broadcast highlights, final scores.
• Take part in content meetings to assist in the development on fan-first social content.
• Communicate with Live Content Creators at each ballpark to ensure content is being captured for away game needs.
• Assist on other marketing projects and campaigns throughout the season including reporting, sponsored content tracking, creative updates and more.
• Stay up-to-date with trends on existing and emerging platforms.
• Performs other related duties as assigned.

Qualifications

• Baseball knowledge is required.
• Flexibility and willingness to work extended hours, evenings and weekends.
• High level of demonstrated professionalism, integrity and decorum.
• A deep understanding of all major social platforms and trends including X, Instagram, and Facebook, TikTok.
• Creative, energetic and proactive approach to work.
• Ability to anticipate and make recommendations based on the needs of manager and/or project
• Strong relationship building skills.
• Innovative and proactive thinker.
• Fluency in English and Spanish, verbal and written, is preferred.
• Working towards or have already obtained a bachelor’s in marketing, communications, business, or related field.
• 1+ years’ experience in social media, sports or entertainment experience preferred.
• Game day duties required.
• Creative, energetic, and proactive approach to work.
• Proficiency in photo editing and fundamental design tasks in Photoshop, understanding of Adobe Premier is preferred. Video shooting and/or editing a plus.
• Must be proficient in Microsoft Word, Excel, Outlook, and PowerPoint.

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