Smile Train

As a Social Media Intern at Smile Train, you’ll play a vital role in our expanding social media team. Your responsibilities will include analyzing data performance, nurturing community engagement as the primary point of contact across platforms, spearheading the development of fresh and innovative content, mastering the art of global health copywriting, and much more.

This presents a thrilling and unparalleled chance to contribute to shaping the social media strategy of a well-established organization. So, come prepared with your bold ideas, creativity, and boundless enthusiasm!

Key Job Responsibilities:

● Community Engagement: Interact with followers by responding to comments, messages, and mentions, fostering a sense of community and building relationships with the audience.

● Analytics and Reporting: Monitor social media analytics to track performance metrics such as reach, engagement, and conversion rates. Provide insights and recommendations based on data analysis.

● Social Media Calendar Management: Assist in creating and maintaining a content calendar, ensuring timely and consistent posting across all platforms.

● Research and Trend Analysis: Stay updated on current trends and best practices in social media marketing, as well as trends specific to the organization’s industry or cause.

● Campaign Support: Aid in the execution of social media campaigns, including brainstorming ideas, creating assets, scheduling posts, and monitoring campaign performance.

● Collaboration: Work closely with other team members, such as graphic designers, copywriters, and marketing managers, to coordinate social media efforts and maintain brand consistency.

● Research and Outreach: Assist in identifying and reaching out to potential influencers or partners for collaboration opportunities to expand the organization’s reach and impact.

Qualifications:

● Ability to effectively communicate ideas and engage with audiences across various social media platforms through written and verbal communication.

● Capacity to think creatively and develop engaging content that resonates with target audiences and reflects the organization’s brand voice and values.

● Proficiency in using popular social media platforms such as Facebook, Twitter, Instagram, LinkedIn, TikTok, and others, including an understanding of platform-specific best practices.

● Knowledge of graphic design principles and proficiency in using design tools such as Canva or Adobe Creative Suite to create visually appealing social media content.

● Ability to interpret social media analytics and metrics to assess performance, identify trends, and make data-driven recommendations for optimization.

● Strong attention to detail and the ability to manage multiple tasks, prioritize deadlines, and maintain an organized workflow, especially in a fast-paced environment.

● Ability to collaborate effectively with cross-functional teams, including marketing, design, and content teams, to support integrated marketing initiatives and maintain brand consistency.

● Capacity to troubleshoot issues, address challenges, and find creative solutions to optimize social media performance and achieve organizational goals.

● Pursuing a degree in marketing, communications, journalism, or a related field is often preferred, but not always required. Previous coursework or relevant experience in social media marketing is a plus.

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