Scheels

Responsibilities:

• Have a clear understanding of the SCHEELS brand and culture, working as an ambassador to build the company culture through social media platforms.
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.
• Collaborate with all areas of the store & company to determine appropriate content.
• Generate, edit, publish, and share content (original text, images, video, or HTML) as per the content plan to build a meaningful connection and encourage community members to take action.
• Set up and optimize SCHEELS pages within each platform to increase the visibility of SCHEELS.
• Moderate all user-generated content online following the moderation policy for each community.
• Create editorial calendars and schedules.
• Continuously improve by capturing and analyzing appropriate social data, metrics, insights, and best practices and then acting on the information.
• Identify opportunities to share the SCHEELS story.
• Create an annual strategy of content that promotes and aligns with the store’s goals and creates customer and store iteration.
• Promote the SCHEELS Visa Rewards card and be able to clearly explain all benefits.
• Execute posts/messages to drive sales, traffic, and community goodwill.
• Experience in social media; ability to think strategically and creatively.
• Exercise sound judgment and tact as it relates to interactions with consumers, SCHEELS associates, and the community.
• Strong oral/written communication and presentation skills with the ability to communicate effectively.
• Professional in appearance and attitude.
• Ability to work assigned schedules, which may include varied hours, evenings, weekends, and holidays; some travel, including overnight stays.
• Must possess a valid driver’s license.

Requirements:

Customer Service:

• Genuinely and consistently treat co-workers, customers, and business partners like they are the most important person, including eye contact, a smile, and a genuine “Thank you.”

Culture:

• Approach daily tasks, projects, and follow-up communication with energy and a sense of urgency.
• Cultivate a deep desire to become a knowledge expert in their role with the ability to apply their knowledge and experience with great impact.
• Show respect and appreciation for others and SCHEELS.
• Arrive at work and meetings 10 minutes early.

Team Mentality:

• Genuine interest and action in helping others before yourself, regardless of recognition or reward.

Teach-ability:

• Consistent eagerness to listen, learn, apply knowledge, and accept critical feedback.
• Ability to adapt to a changing work environment.
• Ability to apply concepts of basic math, grammar, punctuation, and spelling.

Dress Code:

• Meets SCHEELS dress and grooming expectations in support of a professional, clean, and welcoming environment for customers, co-workers, and business partners.

Efficiency:

• Demonstrate pride and ownership of their work while meeting expected deadlines.

Education & Experience:

• The ideal candidate will have a bachelor’s degree in business, marketing, or a related field; 2-5 years of related experience; or an equivalent combination of degree and experience.

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