Backroads

We are seeking a highly motivated and enthusiastic intern to join our team for the 2024 summer. As an intern in the marketing department, you will have the opportunity to gain valuable experience in content creation and brand strategy. You will work on a variety of projects and work alongside the team to create and implement compelling social media posts and campaigns. Get ready to:

• Aid in crafting fresh, innovative content primarily for TikTok, Instagram and Facebook
• Write social post copy and assemble and publish posts
• Help create and edit short-form videos
• Remain up to date on and incorporate latest social media best practices and trends within the travel industry and beyond
• Engage and encourage conversation with our followers and community
• Assist our Content Coordinator in visual content sourcing and reviewing

This is more than an internship; it’s an adventure. You’ll gain:

• Invaluable industry knowledge: Learn the ins and outs of sales and operations in the travel industry.
• Essential skills for success: Hone your communication, organization, problem-solving, and teamwork abilities.
• A taste of the Backroads culture: Experience our supportive and fun work environment.
• The chance to make a difference: Contribute to our mission of inspiring people to explore the world through active travel.

Ready to join the journey? We’re looking for someone who is/has:

• Currently enrolled at an accredited university or college, majoring in marketing, social media or communications
• In-depth knowledge of TikTok, Instagram and Facebook
• Creative mindset and always up to date on what’s trending
• Familiarity with editing short-form videos in-app
• Strong organizational and time management skills
• Excellent written and verbal communication skills – you will be working with marketing team members and other departments as well as Trip Leaders and Field Staff around the globe
• Passion for active travel and Backroads’ mission

About the Marketing Department:

We are a highly collaborative, creative, data-minded team. We work exceptionally hard and fast, constantly producing engaging, brand-appropriate content that is focused on meaningfully engaging with and growing the Backroads audience. We seek to better understand our market, guests and trips so we can clearly articulate the unique value of what Backroads offers. We care about our teammates, and make time to celebrate, support and laugh with each other.

Why Backroads?

• Join a Winning Team: Collaborate with some of the most dedicated, competent, and fun people you’ll ever meet.
• Challenge and Inspiration: Be challenged to grow, inspired by our mission, and gratified by your contributions.
• Unlock Adventure: Be part of delivering authentic, enriching, and life-changing experiences to our guests.
• Fuel Your Passion: Enjoy outdoor industry discounts, wellness programs, social events, and a bike loaner program.
• Learn from the Best: Gain valuable insights from Backroads leadership across all areas of the business.
• Work in Paradise: Thrive in our beautiful Berkeley office, steps away from Bay Area gems.
• Earn Your Adventure: Receive a competitive hourly wage and build a strong foundation for your future career.
• Network with Industry Pros: Build lasting connections with travel industry professionals.

Apply Now