Social Media Manager

Overview

Samaritan’s Purse

 

Samaritans Purse is seeking a Social Media Manager to join our team at our International Headquarters location in Boone, N.C. You can be a part of a highly professional Communications team.

As a Social Media Manager, you will utilize approved platforms and strategies to invite social media audiences to engage with the ministry of Samaritans Purse. This position is responsible for developing and implementing strategic social media campaigns in coordination with the ministry’s marketing efforts. Come and use your gifts daily to advance the Gospel!

A day in the life of a Social Media Manager:

At Samaritans Purse, the Gospel really is the center of all we do! We start each day with a time of devotions and spend time praying for each other, our staff and volunteers who serve around the globe.

In the role of Social Media Manager you will have the opportunity to:

  • Maintain your personal relationship with Jesus Christ and be an effective witness for Jesus Christ
  • Manage the implementation of advertising, fundraising, and strategic promotional campaigns using Facebook, Instagram, Twitter, LinkedIn and other social and interactive media, including collaboration with members of marketing, creative, and editorial teams
  • Manage the coordination of departmental social media accounts for areas of the ministry including North American Ministries, World Medical Mission, Children’s Heart Project, and Operation Christmas Child
  • Supervise the Social Media Coordinator in developing engaging content and maintaining daily interactive social networking
  • Work closely with Communications editorial, design, and web staff to carry out targeted marketing and communications strategies, particularly through social media platforms
  • Coordinate with the Executive Vice President to ensure effective, strategic collaboration between Samaritans Purse social media properties and Franklin Grahams social media
  • Build and retain social audiences through competitive research, audience identification, benchmarking, reporting, networking, and training of ministry staff
  • Monitor and analyze social and interactive communications data to determine ROI in terms of traffic, reach, demand, and other quantitative and qualitative measures of effectiveness; draw conclusions for future social media campaigns
  • Generate, edit, coordinate, publish, and share innovative content for social media use, including original text, images, infographics, and video to build meaningful connections and encourage ministry engagement
  • Monitor and respond to social media content, comments, and messages from supporters according to policy
  • Create weekly editorial and campaign calendars, sharing with leadership and international offices ahead of deadlines
  • Collaborate with ministry departments and field staff to coordinate efforts, manage reputation, and gather information, photos, videos, and stories
  • Stay current on latest trends, technologies, tools, sites, applications, and analytics related to marketing through social media
  • Stay informed about Samaritans Purse programs, projects, and activities
  • Travel to project locations as needed to gather on the ground content for use on social media channels
  • Lead social media trainings and advise Samaritans Purse affiliate offices in social media management as needed
  • Follow policies and procedures of Samaritans Purse as set forth in the Policy Manual
  • Attend daily morning devotions and participates in prayer support for the ministry, donors and volunteers
  • Maintain a strong Christian witness to colleagues, vendors, charitable beneficiaries, and the general public
  • Other duties may be assigned that are not specifically identified within the content of this job description

Qualifications & Experience

Check out why people love serving with Samaritans Purse:

  • Bachelors degree (BA) from four-year college or university and at least five (5) to seven (7) years of experience in social media; or equivalent combination of education and experience.
  • Strong communication skills, especially the ability to write clear, concise, compelling copy for publication. Ability to proofread text and make corrections in spelling, grammar, punctuation, style, factual accuracy, etc. Ability to read, analyze, and interpret complex documents
  • Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals.
  • Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.
  • Ability to work well independently or as a positive part of a team.
  • Thorough knowledge of social media platforms, social media tools, resources and analytics.
  • Thorough knowledge of marketing strategy and the ability to create and implement strategic new plans to drive success.
  • Ability to handle multiple assignments and complete complex jobs under deadline pressure.
  • Twelve credit hours of college-level Biblical studies is strongly preferred.

Job Location: Boone, N.C

Type: Full-Time

Language Requirement: Fluency in English (required)

Benefits

  • Medical, prescription, dental & vision insurance
  • Flexible Spending Account (FSA)
  • Long-term and Short-term disability insurance
  • Term Life Insurance
  • 401 (k) retirement savings plan
  • 10 paid holidays
  • 12 vacation days
  • 10 sick/personal days

Apply Now

Job Nature
Full Time
Job Location
Boone - NC

Apply Now

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