Social Media Specialist
Overview
Schell Games
Schell Games is a leading game development company in the United States, specializing in education and entertainment games.
They are currently seeking a Social Media Specialist to work on community campaigns for their original games across various platforms.
Here are the key details of the role:
Responsibilities:
- Campaign Development: Develop and implement campaigns that align with the overall strategic product marketing efforts to build and nurture online communities.
- Promotions and Events: Plan and execute promotions, events, competitions, and other programs to grow gaming communities and boost brand engagement and awareness.
- Social Media Management: Manage multiple game-related social media channels, each with its own unique voice and brand guidelines. Platforms include Discord, Twitter, Facebook, and more.
- Content Creation: Develop image and video assets to support social campaigns.
- Community Engagement: Act as the voice of online gaming communities, bringing their concerns, needs, and desires to the wider Schell Games product and marketing team for insights.
- Moderation: Moderate online and offline conversations with the community.
- Coordination: Coordinate with Marketing, Product, and Development Teams to ensure brand consistency and communicate important messages to the community through various mediums.
- Community Moderators: Manage and lead small teams of volunteer community moderators on Discord (multiple servers).
- Data Analysis: Use platform-specific measurement tools to create reports on the success of campaigns and find ways to improve metrics through testing and new initiatives.
Requirements:
- Minimum of three (3) years of experience working with an online community or managing social media platforms or communities for brands.
- Must be located in the Pittsburgh area for the role, with a local hybrid schedule option available.
- Strong interpersonal skills and the ability to work collaboratively in a team.
- Attention to detail and the ability to manage multiple campaigns independently.
- Proficiency in Adobe Creative Suite and Canva for image and video creation.
- Excellent understanding of popular social networks and their best practices.
- Experience using digital marketing scheduling tools like Sendible and Hootsuite.
- Strong work ethic, driven, and proactive with a passion for games.
Desired Skills:
- Associate’s Degree, Bachelor’s Degree, or equivalent education is strongly preferred.
- Experience using project management tools such as Monday.com, Trello, and Jira.
- Game and/or Entertainment industry experience is welcome.
- Familiarity with current game industry trends and communities.
- eSports and partnerships knowledge is a bonus.
Apply Now
Job Nature
Full Time
Job Location
Pittsburgh