Fort HealthCare

The Social Media & Content Specialist strategizes and plans, implements and controls all of Fort HealthCare’s social media platforms.

This position assists HR in recruiting efforts via social media, including posting jobs and boosting posts as needed. This position also assists members of the Marketing department with website content, including writing and posting multiple monthly blog posts, creating graphics, and more.

This position requires multiple skills such as: basic graphic design, social media, communications, and special events photography and videography.

Responsibilities Of This Position Include

• Serves as lead marketing representative for all Fort HealthCare social media outlets.
• Builds and executes social media strategy through research, benchmarking, messaging, and audience identification.
• Writes, develops, and strategizes online content production and scheduling.
• Generates, edits, publishes, and shares content daily (original text, images, and video).
• Moderates user-generated content and messages appropriately, based on company and community policies.
• Creates and implements social media marketing plan and editorial calendar.
• Tracks and analyzes analytics reports to gain insight on traffic, demographics, and effectiveness; utilize this information to positively affect future outcomes.
• Uses data to analyze what’s working, what’s not, and reinforce or refocus key messages accordingly.
• Collaborates with other departments to manage reputation, coordinate promotions, and increase reach.

Requirements Of This Position Include

• Bachelor Degree
• 2+ years experience in social media, including Facebook, LinkedIn, Instagram and Twitter. Experience using Adobe Suite or Canva.
• Strong interpersonal and communication skills.
• Valid, current Wisconsin driver’s license upon hire.

Benefits

• Competitive pay
• Competitive shift differentials (2nd,3rd, and weekends)
• 401(k) with employer match
• Generous PTO Plan
• Daycare
• Dental insurance
• Disability insurance
• Flexible Spending
• Health Insurance
• Comprehensive Wellness Plan
• Life Insurance
• Pharmacy Discount
• Tuition Assistance
• Vision and Dental Insurance
• Employee Assistance Program
• Free Parking

Apply Now