Area Marketing & Social Media Manager

Overview

Omni Hotels & Resorts

 

Omni Hotels & Resorts is one of the most exciting growing hotel brands in the United States. Situated in Washington DC, The Omni Shoreham was designed to be the resort hotel of the nation’s capital.

The Shoreham is a member of Historic Hotels of America and is one of the Omni brand’s landmark hotels. An exciting opportunity is now available for a passionate and experienced marketing and social media management professional to join the historic Omni Shoreham Hotel in Washington DC.

This position supports 2 hotels in different markets the Omni Shoreham Hotel (Washington DC) & the Omni William Penn Hotel (Pittsburgh, PA).

  • Develop, manage and execute an annual marketing plan and budget
  • Develop and execute sponsorship opportunities to increase exposure for the business at a local, national and international level
  • Develop and execute hotel public relations plan and social media campaign
  • Develop and run social media campaigns from concept to execution with post campaign performance analysis
  • Create and distribute compelling social content across Omni’s digital platforms, including new and emerging sites
  • Act as a liaison between the on-property marketing efforts and corporate brand team
  • Work alongside corporate brand marketing team and data analyst team to ensure that paid social content is optimized for best performance
  • Assist in development and execution of promotions and packages for purpose of filling identified need periods and generating incremental Hotel revenue
  • Generate concepts for special events and activities to create memorable experiences for guests that lead to incremental revenue
  • Manage all advertising creative, e-brochures in partnership with corporate marketing team to ensure brand compliance
  • Ensure all content is on-brand, consistent in terms of style, quality and tone of voice, and optimized for search and user experience for all channels of content including online, social media, email, on property, mobile, video and print
  • Carry out general positive engagement with commenters on @OmniShoreham content and social channels, including omnihotels.com, Twitter, Facebook, LinkedIn, Instagram and YouTube.
  • A bachelor’s or master’s degree in a marketing related field is preferred
  • A minimum of 7 to 10 years’ experience in marketing related role, preferably for a luxury or hospitality brand
  • Proven track record in the luxury space
  • Proven track record of working alongside content executives, senior social media executives and data analysts to make sure that paid social content is optimized for best performance
  • Strong written and verbal communication skills, with a proven track record in content writing and editing
  • Strong financial skills including budget management and accurate forecasting
  • Proficiency in Microsoft Office, Photoshop, Adobe InDesign and other relevant digital platforms.

We want to hear from you if

  • You are passionate about digital content, the social space and emerging trends.
  • You want to develop a remarkable story and have the ability execute with flair
  • You want to work in a fast-paced environment, driving the team forward
  • You are able to work independently, but want to be part of an engaged, exciting team
  • You want to make a positive difference and create change

Apply Now

Job Nature
Full Time
Job Location
Washington

Apply Now

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